VIDEO

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In an era of economic challenges and limited marketing budgets, customer experience (CX) is the most important factor to gain an advantage over competitors. According to Salesforce, State of the Connected Customer, the numbers below demonstrate why:

customers agree that the experience is as important as the company’s product or service

customers believe that excellent customer service develops trust

khách hàng cho biết việc giao tiếp một cách trung thực và minh bạch hiện nay quan trọng hơn trước đại dịch

khách hàng đã ngừng mua hàng từ một công ty có giá trị không phù hợp với họ

Customer experience has been shown to be the primary driver of business model evolution. Today, CX is regarded by business leaders as a critical strategic initiative that delights customers, drives loyalty, and contributes to increased profits.
For that reason, The Global CX Summit “CUSTOMER EXPERIENCE TRENDS AND STRATEGIES 2024” was coordinated and organized by the FPT School Of Business & Technology, FPT University and the CXM@MSU center, Michigan State University. The Conference will be hosted in Vietnam to share the modern information and methodologies employed by multinational corporations worldwide to improve customer experience and grow their businesses.
The premier conference on customer experience management is Vietnam’s largest annual specialized event. The event attracted a large number of attendees, including the Board of Directors/CEOs/Business Administrators, and it also served as a gathering place for senior national and global experts in customer experience management, service management, and research.
This program will showcase cutting-edge trends that will shape and revolutionize the CX field for years to come. It also provides a platform for participants to engage in open discussions and collaborate on effective solutions for businesses in real-world scenarios.

Achieving a significant boost in revenue and experiencing substantial growth in profits

WITH AN EXCELLENT CUSTOMER EXPERIENCE MANAGEMENT STRATEGY

ĐĂNG KÝ NGAY

Engage in discussions and receive consultations from prominent Experience Management experts in the world & Vietnam

Trao đổi & Tham vấn từ các chuyên gia Quản trị trải nghiệm hàng đầu Thế giới & Việt Nam

Tom Dewitt, Ph.d

Director of CXM@MSU center, president of “CX of M” Association – Michigan Association of Customer Experience Professionals

Vivian Phillips Husband, Ph.d

Vice President of Customer Experience for Blue Shield in California

Mr. Lou Carbone

Founder and CEO of Experience Engineering®, Inc.,

Mr. Hoang Nam Tien

Vice Chairman of the School Council at FPT University

Mr. Nguyen Huy Binh

General Director of SYCA Joint Stock Company (SOI.Pro)

Tran Phuong Lan, Ph.D, CCXP

Vice Chairwoman cum Head of XM Advisory of DXCon

Mr. To Manh Tuan

Managing Director of DXCON

Ms. Nguyen Thanh Hang, CCXP

Head of Customer Experience at MB Shinsei Finance Limited

Ms. Ho Bich Thuy

Customer Experience Consultant

Mr. Hoang Anh Duc, XMP, CCXP, CCX

Head of CXM Center at MSB Bank

Mr. Tang Van Khanh

Chairman of the Board of Directors and the General Director of K&G Vietnam

Mr. Richard Burrage

Founder and Board Advisor of Cimigo

Ms. Nguyen Do Quyen

Chief Operating Officer of FPT Retaill

ĐĂNG KÝ NGAY

7 BENEFITS OF PARTICIPATION

Participants will have a solid understand on the following topics:

The reason why customer experience has become a key factor in developing business strategies at the world’s leading companies.
Development, innovation, and updates on global standards in the field of CX
Methods to organize the business model focuses on customer experience, the driving force is employee experience
Use the results of customer experience data analysis to improve the business model
Case studies, practical perspectives from Big Corporations to SMEs on both successful and failed implementations
Q&A and exchanges with leading experts in a variety of fields: health, education, telecommunications, banking, retail…
Practical solutions appropriate for the Vietnamese business environment

CERTIFICATE

EVENT INFORMATION

Speakers: 14+ speakers are leading national and global CX managers & experts
Who Should Attend:

– Administrators, Board of Directors, C-level, and Business Managers…

– Leading national and global senior experts in customer experience management and customer service…

– Training and strategic consulting field…

PRICE TICKET

GENERAL TICKET

3.600.000 VNĐ

General sitting area
General Check-in area
Join the entire program
Ask questions at the workshop
Cabin interpreter headset (general session)
Drinking water
Conference documents
Teabreak at the conference
Biz Lunch
Gifts from FSB and close partners

Combo 2 Tickets: 6.300.000 VNĐ
Combo 3 Tickets: 8.900.000 VNĐ

VIP TICKET (Sold out)

4.500.000 VNĐ

VIP seating area (general session)
VIP Check-in area
Join the entire program
Priority is given to asking questions at the seminar
Cabin interpreter headset (general session)
Drinking water
Conference documents
Teabreak at the conference
Biz Lunch
Gifts from FSB and close partners

Combo prices do not apply
Limited

COUNTDOWN TIMER

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ORGANIZERS

With more than 20 years of experience in training corporate and organizational management, in 2021, Eduniversal (an organization that ranks the world’s most prestigious business schools) awarded FPT School of Business & Technology the best business training school in Vietnam.
We are always proud that organizations and businesses run by FSB students and alumni contribute more than 25% of the country’s GDP.
Pioneer of high-end CXM training programs with international certifications and global CX conferences.

The CXM@MSU is a prominent institution within the Michigan Board College of Business, Michigan State University (Top 100 Best Global Universities, according to THE 2022)
Establishing in the year 2018, It holds the distinction of being the first institution dedicated to providing education and training in the field of customer experience management at the master’s level in North America. The CXM@MSU initiative aims to offer a comprehensive educational experience in the field of customer experience management. This is achieved through a diverse range of activities including international conferences, workshops, and a master’s degree program.

Instructions

To register to attend the conference under the Promotion program. Please follow these steps:

– Step 1: Fill in all information as in the registration form

– Step 2: Transfer money according to the following payment information:

Account name: FSB Institute of Management and Technology
Account number: 00016640001
Bank: TPBank – Pham Hung Branch
Content: GCS2023 tuition _ Full name _ Company
Amount: According to registration ticket type

– Step 3: Send payment confirmation (successful transfer bill) to email: ceo@fsb.edu.vn or contact hotline 0904.922.211 in case you need to discuss directly

– Step 4: The Consulting Department will contact you to confirm and provide detailed instructions on how to participate in the conference program